Cathy Williamson
Cecilia, (
Phone: (270) 862-9672 fax: (270) 862-3566
e-mail: CSW@kvnet.org
PROFESSIONAL EXPERIENCE
20 years cold calling and outside sales experience
Creative promotional development skills
Commitment to relationship building selling
Demonstrated outstanding cost of sales ratio
Managed 100+ sales associates in VAR/Reseller/Partner programs
PROFESSIONAL ACCOMPLISHMENTS
* Managed 14 state territory marketing Computer Aided Dispatch and Records Management systems to police departments, fire departments, emergency management departments and 911 Communications Centers throughout the South remotely with minimal supervision
· Quoted over $800,000 worth of new business in first nine months
* Successfully managed 18 state territory marketing Parking Enforcement software and handheld hardware products
to universities, colleges and cities throughout the South remotely with minimal supervision
· Sales Representative of the Year 1999
· Generated $1.3 million in new business
* Successfully managed 7 state territory marketing Parking Enforcement & Utility Billing software and hardware products to municipalities, utilities and universities remotely throughout the Southeast with minimal supervision
· Sales Representative of the Year 1992, 1993 & 1994
· Increased new business 45% each year, landing largest single sale in department’s history
· Demonstrated efficient travel planning-consistently closed 85% of sales with one call, 20% without going on-site
* Developed “partner" VAR/Reseller program and managed participants marketing a new inductive probe product for the utility industry.
· Products acceptance and implementation in over 30 utilities within the first 18 months
· Recruited all major meter manufactures to co-market the product even when they manufactured similar units
· Recruited major handheld vendors to co-market the product, replacing competitors to become the “probe of choice”
* Assistant project manager for a 400 handheld implementation, created training materials, supervised documentation, designed product brochures, participated in trade show activities, held on-site classes, created ‘RFP” response packet
· Contributed toward companies acceptance and credibility in the utility industry
· Sales tripled from the previous year, realizing largest single sale in company’s history
* Introduced national level reseller program to broaden customer base and increase market share
· Generated over $300,000 additional revenue in the first 24 months
· Marketing approach was adopted by sales force because of its effectiveness
* Coordinated first users group meeting in the Southeast
· Generated mass mailing materials resulting in the largest % of customer participation to date
EMPLOYMENT HISTORY
Southern Regional Manager 10/02-Present
Computer Information Systems,
Account Manager, Radix VAR 10/01- 1/02
Twisted Air,
Regional Account Manager, Radix VAR 1/01 - 9/01
Complus Data Innovations,
Regional Sale Representative, Radix VAR 1/98 - 8/00
T2 Systems, Inc.,
Sales Manager, Radix VAR
4/96 - 1/98
Sales Representative/Product Services Manager, Radix VAR 7/94 - 3/96
Dexter Fortson Associates,
Southeastern Sales Representative,VAR/Reseller Manager 3/89 - 3/94
Radix Corporation,
lnstallation/Customer Support Representative 5/88 - 2/89
Norrell Financial Systems,
Installation Coordinator I Instructor - Associate Designer 10/86 - 12/87
McDonnell Douglas Banking System,
Operations Manager/ Owner 4/84 - 9/86
Computer Stuff,